Sellerboard Review: Is It Worth It for Arbitrage Sellers?

1. What Sellerboard Is

Sellerboard is a profit analytics tool for Amazon sellers. You connect your Seller Central account, give it your cost of goods, and it shows profit by day, by order and by product after Amazon's fees.

The vendor built it with brand owners in mind, so a lot of the feature list covers ads, follow-up emails and lifetime value. An arbitrage seller can still get a lot out of it, as long as the cost data going in is right.

This review covers features and prices as Sellerboard lists them on sellerboard.com. No made-up star ratings.

2. Plans and Order Limits

Sellerboard prices by monthly orders. The plans listed when we checked in October 2026:

• Standard: $19 a month, or $15 a month billed annually. 3,000 orders a month.
• Professional: $29 a month, or $23 billed annually. 6,000 orders.
• Business: $39 a month, or $31 billed annually. 15,000 orders.
• Enterprise: $79 a month, or $63 billed annually. 50,000 orders.

There is a one-month free trial with no card required. Plans also differ in follow-up email limits and other caps, so read the full table before you pick. The vendor notes a cap of 30,000 products per account.

3. The Profit Dashboard

The dashboard is the reason to buy. Sellerboard calls it a real-time profit dashboard: your sales minus Amazon's fees, refunds, ad spend and your cost of goods, so you see net profit instead of revenue. Use the trial to check how far it breaks numbers down per ASIN for your catalog.

Most sellers think they know their margin until they see it after refunds and fees. A dashboard like this shows you which ASINs lose money while the store looks profitable overall.

"You have to treat it that way. You have to know your numbers. Mhm. If you don't know your numbers [...] you won't be successful in any business."

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4. Cost of Goods Is Your Job

Sellerboard knows Amazon's fees because Amazon reports them. It does not know what you paid at Walmart.com, what cashback you stacked, or what your prep center charged. You enter that.

Since January 1, 2026, Amazon offers no prep or labeling service in the US. Since commingling ended on March 31, 2026, every unit from a reseller needs an FNSKU label. That label and prep cost belongs in your cost of goods. Leave it out and every profit number on the dashboard runs high.

For an arbitrage seller buying hundreds of different ASINs, entering costs is the real time sink. Test the import with one week of real purchases during the trial. If it eats your Sunday, compare it against InventoryLab, which captures buy cost at listing.

5. Inventory Management

Inventory management is on Sellerboard's feature list. For a wholesale seller who reorders the same SKUs, reorder planning saves real time.

For arbitrage, reorder planning matters less because you can't reorder a clearance deal that ended. The useful part is seeing which units sit too long. Amazon's aged inventory surcharges start at 181 days, so a slow seller costs you storage plus a surcharge.

"So, if you haven't been doing it in the past, make sure to track your inventory [...] your inventory turnover, right? Understand your numbers."

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6. Refunds for Lost Inventory

Sellerboard lists "refunds for lost inventory" on every plan. The feature flags units Amazon lost or damaged so you can file a claim.

Know the windows before you rely on any tool. For lost or damaged warehouse inventory, you have 60 days from the day Amazon reported it in the Inventory Defect and Reimbursement portal or the Inventory Ledger. Customer return claims open 60 days after the refund and close at 120. The old 18-month window is gone.

Amazon reimburses lost warehouse inventory at manufacturing cost, which for a reseller means what you paid to source the unit. The reimbursement claim guide covers every window and how to file.

7. PPC and the Repricer

Sellerboard includes PPC optimization and a repricer. If you run ads, having ad spend inside your profit numbers is a big deal. You stop guessing whether a campaign paid for itself.

Most arbitrage sellers run few or no ads. Ads make sense on a listing with little competition that isn't moving yet:

"Extra small. H not a lot of sales data on it, but that's yeah, not really selling. So that's something we will need to put ads on to make move, right? Uh but that's one profitable product."

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On repricing, a dedicated repricer still gives you more rule control. Compare options in the best Amazon repricer guide before you swap tools.

8. LTV, Follow-Up Emails and Listing Alerts

The LTV dashboard and follow-up email limits serve brands with repeat buyers. For arbitrage on other people's listings, you can skip both.

Listing change alerts are worth turning on for any seller. A title, image or category change on a listing you hold stock in can hit your sales or your eligibility, and you want to know the same day.

9. What Sellerboard Won't Do for an OA Seller

It won't find products. It won't check whether you can sell a brand, and it won't tell you which retailer has stock. Those jobs belong to sourcing tools.

Full disclosure: I built Arbitrage Stalker's storefront monitoring for that front end. It alerts you when sellers you track add products. Sellerboard then tells you whether those buys made money.

For the full sourcing stack, see best online arbitrage software.

10. How to Test It in 30 Days

Use the free month with a plan:

• Week 1: connect the account and load cost of goods for everything in stock, including label and prep cost
• Week 2: compare Sellerboard's profit for one settlement period against your own spreadsheet
• Week 3: find your five worst ASINs by net profit and decide: reprice, remove or keep
• Week 4: decide whether the hours saved beat the monthly fee

If you want to see how I judge a product's numbers before buying it, sit in on the free Thursday class.

11. The Verdict

Sellerboard is worth it if you sell enough that you can't see profit per ASIN in your head anymore, and you're willing to keep cost of goods current. The entry price is low and the free month is long enough for a real test.

Skip it if you're a brand-new seller with ten products, or if you won't keep your costs updated. A profit tool fed with wrong costs gives you confident wrong answers.

For the bigger picture on growing past the early stage, read the scaling pillar.

12. Next Steps

Clean numbers start before the dashboard. These five posts help:

• Amazon FBA Fees Explained - the 2026 fees your dashboard should show
• Amazon FBA Reimbursement Claims - every claim window and how to file
• Amazon Sell-Through Rate - spot slow inventory before it costs you
• Best Amazon Repricer 2026 - when a dedicated repricer beats a bundled one
• The FBA Cash Flow Trap - why profit on paper doesn't mean cash in the bank